---
title: Scaling an Online Course Into The World's Largest Remote Accelerator
description: How we spearheaded Newchip's demand generation, sales & business development, and tech stack resulting in 10x growth in 3 years.
image: https://aubulisgrowth.com/hubfs/191%20-%20Newchip.png
---

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# The Meteoric Rise of Newchip Accelerator

How we grew Newchip's revenue by 20x in 3 years by spearheading their marketing and sales systems.

- [Project Summary](https://aubulisgrowth.com/company/success-stories/newchip-accelerator#summary)
- [Company Profile](https://aubulisgrowth.com/company/success-stories/newchip-accelerator#company-profile)
- [Their Pain Points](https://aubulisgrowth.com/company/success-stories/newchip-accelerator#their-pain-points)
- [Our Solution](https://aubulisgrowth.com/company/success-stories/newchip-accelerator#solution)
- [Our Results](https://aubulisgrowth.com/company/success-stories/newchip-accelerator#results)

![The Aubulis Growth Team spearheading Newchip's demand generation, sales & business development, and tech stack resulting in 10x growth in 3 years.](https://aubulisgrowth.com/hubfs/Square%20-%20newchip%20w%20icon.png "The Aubulis Growth Team spearheading Newchip's demand generation, sales & business development, and tech stack resulting in 10x growth in 3 years.")

## About The Project

Newchip faced several growth challenges, including an outdated marketing strategy, inefficient CRM, unprofitable ads, and over-reliance on its founding team for sales. To address these issues, we overhauled their demand generation, restructured their CRM, optimized ad spending, and implemented a comprehensive digital transformation.

These changes led to a significant improvement in revenue generation, efficiency, and scalability, achieving a 100% year-over-year revenue growth for three consecutive years and turning their advertising efforts profitable.

## About Newchip Accelerator

Newchip Accelerator is a global, remote accelerator with programs for Pre-Seed, Seed, and Series A startups.

Industry: Startup Accelerator, Venture Capital

Website: [https://newchip.com](https://newchip.com)

Company Size: 200 employees

Location: Austin, TX

Status: Exited

Services:

- Demand Generation
- Sales Enablement
- Digital Transformation
- Fractional CMO
- Investor Relations
- Startup Scouting
- Accelerator Growth

## Newchip Accelerator's Pain Points

- Newchip's marketing strategy was heavily dependent on email, but the tech enablement was lacking sophistication, and the volume of data they needed was insufficient for their growth goals.
- The company was using a haphazardly constructed CRM since their Pre-Seed days, which was in dire need of a rebuild that followed best practices to improve efficiency.
- The company's ads had not been profitable for several years due to a lack of a centralized, long-term plan for conversion rate optimization.
- Newchip, like many early stage companies, still had to rely on their founding team for sales support, which was limiting their scaleability.

## Our Solutions

1

Demand Generation

We implemented a high-margin, high-volume cold outreach system to reached 500k startups over 3 years.

2

BDR Team Buildout

We implemented significant improvements in top-of-funnel CVR by training a BDR team from 0 to 40+ reps.

3

Ad Management

We optimized Newchip's Google & Linkedin Ad ROAS from -50% to +200% by A/B testing numerous copy and landing page variations.

4

Digital Transformation

We rebuilt Newchip's entire marketing and sales tech stack, saving $20k/mo while improving efficiency by 58%.

## Our Results

Since we took charge of Newchip Accelerator's Marketing & Branding, Demand Generation, Sales Team & Sales Enablement, and their Tech Stack for Marketing and Sales, they were able to grow from a modest online course into the largest remote startup accelerator in the world.

- Our demand generation channels accounted for 30-70% of revenue, driving 100% YoY revenue growth 3 years in a row.
- Our BDR team buildout enabled a 2x increase in sales meetings, enabling a 150% increase in revenue.
- Our A/B and multi-variate tests on ad copy, targeting, and landing pages resulted in a >200% improvement in ROI and MQL volume, turning ads profitable for the first time.
- Our CRM migration to Hubspot resulted in 2x improvement in sales and marketing efficiency.

<https://aubulisgrowth.com/company/success-stories/chummy-fin-club>

Our demand generation, digital transformation, and investor relations contributed to Chummy Fin Club's $500K+ ICO success.

CHUMMY FIN CLUB

<https://aubulisgrowth.com/company/success-stories/astralabs-venture-studio>

How We Helped Astralabs Achieve 20x Growth with Fundraising and Digital Transformation

ASTRALABS

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