Chummy Fin Club Raises $500K+ in Successful ICO

Our demand generation, digital transformation, and investor relations contributed to Chummy Fin Club's $500K+ ICO success.

Aubulis Growth helping Chummy Fin Club raise $500K+ through an ICO by improving demand generation, branding, and investor relations.

About The Project

Chummy Fin Club, a Web3 accelerator, aimed to raise $500K through an initial coin offering (ICO) but faced challenges with outreach, email engagement, and investor database growth. We supported their ICO with demand generation outreach to over 100,000 prospects, revamped their email system to increase open rates, and enriched their investor database by adding over 100,000 new leads.

By improving their branding and copywriting, we also enhanced conversion rates at the top of the funnel. These efforts contributed to nearly half of the $500K raised, with a 20% increase in investment driven by email optimization and a 50% boost in overall ICO results due to database expansion.

About Chummy Fin Club

Chummy Fin Club is a FinTech and Web3 Accelerator that provides entrepreneurs and project founders access to resources, mentorship, and  funding opportunities.

Industry: FinTech, Accelerator, Web3

Website: https://chummyfinclub.com

Company Size: 11-20 employees

Location: Remote

Status: Operating

Services:

  • Demand Generation

  • Digital Transformation 

  • Fractional CMO

  • Investor Relations

Chummy Fin Club's Pain Points

  • Chummy Fin Club struggled with demand generation, needing to reach a large pool of investors for their ICO to raise the necessary funds.
  • Their email marketing system was inefficient, with low open rates and poor performance, limiting their ability to convert leads into investors for the ICO.
  • Chummy Fin Club’s investor database was outdated and lacking in volume, preventing them from reaching a larger pool of potential investors for the ICO.
  • Their branding and copywriting needed refinement to improve top-of-funnel conversion rates and engage potential investors more effectively throughout the fundraising campaign.

Our Solutions

1
Demand Generation
Executed outreach campaigns targeting over 100,000 prospects to attract investors to Chummy Fin Club's ICO.
2
Digital Transformation
Overhauled the email marketing system, resulting in higher open rates and greater funds raised.
3
Fractional CMO
Refined branding and copywriting to improve top-of-funnel conversion rates and investor engagement.
4
Investor Relations
Enriched Chummy Fin Club’s investor database by adding over 100,000 new potential investors.

Our Results

We helped Chummy Fin Club achieve a $500K+ ICO by increasing their outreach, enhancing their email system, expanding their investor database, and improving their branding.

  • Our demand generation efforts contributed to nearly half of Chummy Fin Club's $500K ICO, successfully attracting a large pool of investors through targeted outreach campaigns.
  • The email marketing system overhaul resulted in a 20% increase in investment, significantly improving engagement and conversion rates for potential ICO participants.
  • Our database expansion added over 100,000 new investors, boosting the total ICO by 50% and providing Chummy Fin Club with a more robust pool of potential investors.
  • Branding and copy improvements led to a 20% increase in investment over the course of the ICO, with better messaging and engagement driving higher top-of-funnel conversions.
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